Fair & Lovely Versus/And Samsung

Fair & Lovely gets unexpected competition from Samsung. Got this image below over email today!

From this, I assume what we see on the left (Beauty Shot OFF) to be the real face.

I really feel F&L and Samsung should take joint efforts towards this – Imagine an ad like this: You have the audition for the next model hunt in the next 4 weeks – but to qualify for the audition you got to send your photo right away! What to do!!

Tadantadan.

Buy a Samsung camera, take a picture with ‘beauty shot ON’ mode and send it. And yeah, use the F&L you got free  with the camera for the next 4 weeks and you are ready! Cool, huh?

I cannot also understand the social implications of this ‘beauty shot ON’ thingie! Imagine you search for your wife-to-be at your favorite matrimony portal and she has uploaded a ‘beauty shot ON’ photo there. You shortlist and go visit her at your favorite coffee shop to see the left side? Not funny, eh?